国外商业模式理论研究评介
原磊
摘要(Abstract)：
国外商业模式研究已经取得了一些很有价值的成果,但仍很不成熟。本文从商业模式的概念本质、体系构成、评估手段和变革过程等方面评介了国外商业模式研究已经取得的成果,并对未来的研究进行了展望。
关键词(KeyWords)： 商业模式;概念本质;体系构成;评估;变革
基金项目(Foundation):
作者(Author): 原磊
DOI: 10.16538/j.cnki.fem.2007.10.006
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- ①“商业模式”作为文章正文的内容,最早出现在Bellman和Clark发表在《运营研究》(Operations Research)[1957,5(4):469~503]上的国外商业模式理论研究评介25《论多阶段、多局中人商业博弈的构建》(On the Construction of a Multi-Stage,Multi-Person Business Game)一文中。
- ②“商业模式”作为文章题目和摘要,最早出现在Jones G.M.的论文“Educators,Electrons,and Business Models:AProblemin Synthe-sis”[Accounting Review,1960,35(4):619-626]中。