刘刚;孔文彬

• 1:华东理工大学 商学院，上海 200237

摘要(Abstract)：

商业模式执行是基于已确定的价值创造逻辑和活动组合而进行的资源能力配置及利用过程，对企业绩效具有重要的影响。本文通过整合价值创造的资源基础观和外部网络理论，探讨了以内部资源和外部网络协调为基础的商业模式执行，环境动态性与企业绩效的关系。实证结果发现，以内部资源协调为基础、以外部网络协调为基础的商业模式执行均能有效提升企业绩效，两类商业模式执行的乘积效应对企业绩效也有积极影响。环境动态性越高，以内部资源协调为基础的商业模式执行产生的绩效越低，而以外部网络协调为基础的商业模式执行产生的绩效越高，两类执行的乘积效应对企业绩效的影响不显著。研究结论为快速多变环境下新创企业利用商业模式执行以获得可持续的绩效优势，提供了新的解释及启示。

关键词(KeyWords)： 商业模式执行;环境动态性;内部资源协调;外部网络协调;新创企业绩效

Abstract:

Keywords:

基金项目(Foundation): 国家社会科学基金一般项目（17BGL030）

作者(Authors): 刘刚;孔文彬

DOI: 10.16538/j.cnki.fem.20210521.401

参考文献(References)：

• [1] 刘刚. 创业企业商业模式的多层次结构创新——基于战略创业的欧宝聚合物案例分析[J]. 中国工业经济,2018, (11): 174-192
  [2] 汪金爱. 创始人初始社会地位与社会资本对创业绩效的影响研究[J]. 管理科学,2016, 29(5): 45-56
  [3] 赵国宇. 大股东控股、报酬契约与合谋掏空——来自民营上市公司的经验证据[J]. 外国经济与管理,2017, 39(7): 105-117
  [4] 朱春艳, 罗炜. 上市公司自愿信息披露与高管薪酬绩效敏感度[J]. 会计研究,2019, (5): 51-58
  [5] Amason A C, Shrader R C, Tompson G H. Newness and novelty: Relating top management team composition to new venture performance[J]. Journal of Business Venturing,2006, 21(1): 125-148
  [6] Amit R, Zott C. Crafting business architecture: The antecedents of business model design[J]. Strategic Entrepreneurship Journal,2015, 9(4): 331-350
  [7] Barney J. Firm resources and sustained competitive advantage[J]. Journal of Management,1991, 17(1): 99-120
  [8] Berends H, Smits A, Reymen I, et al. Learning while (re)configuring: Business model innovation processes in established firms[J]. Strategic Organization,2016, 14(3): 181-219
  [9] Bohnsack R, Pinkse J, Kolk A. Business models for sustainable technologies: Exploring business model evolution in the case of electric vehicles[J]. Research Policy,2014, 43(2): 284-300
  [10] Bowen R M, Dutta S, Tang S L, et al. Inside the “Black Box” of private in-house meetings[J]. Review of Accounting Studies,2018, 23(2): 487-527
  [11] Brea-Solís H, Casadesus-Masanell R, Grifell-Tatjé E. Business model evaluation: Quantifying Walmart's sources of advantage[J]. Strategic Entrepreneurship Journal,2015, 9(1): 12-33
  [12] Broekhuizen T L J, Bakker T, Postma T J B M. Implementing new business models: What challenges lie ahead?[J]. Business Horizons,2018, 61(4): 555-566
  [13] Brogaard J, Detze A. The asset-pricing implications of government economic policy uncertainty[J]. Management Science,2015, 61(1): 3-18
  [14] Casadesus-Masanell R, Ricart J E. From strategy to business models and onto tactics[J]. Long Range Planning,2010, 43(2-3): 195-215
  [15] Casadesus-Masanell R, Zhu F. Business model innovation and competitive imitation: The case of sponsor-based business models[J]. Strategic Management Journal,2013, 34(4): 464-482
  [16] Covin J G, Slevin D P. A conceptual model of entrepreneurship as firm behavior[J]. Entrepreneurship Theory and Practice,1991, 16(1): 7-25
  [17] Demil B, Lecocq X, Ricart J E, et al. Introduction to the SEJ special issue on business models: Business models within the domain of strategic entrepreneurship[J]. Strategic Entrepreneurship Journal,2015, 9(1): 1-11
  [18] Donati S, Zappala S, González-Romá V. The double-edge sword effect of interorganizational trust on involvement in interorganizational networks: The mediator role of affective commitment[J]. European Management Journal,2020, 38(4): 613-622
  [19] Doz Y L, Kosonen M. Embedding strategic agility: A leadership agenda for accelerating business model renewal[J]. Long Range Planning,2010, 43(2-3): 370-382
  [20] Foss N J, Saebi T. Fifteen years of research on business model innovation: How far have we come, and where should we go?[J]. Journal of Management,2017, 43(1): 200-227
  [21] Gummesson E, Mele C. Marketing as value co-creation through network interaction and resource integration[J]. Journal of Business Market Management,2010, 4(4): 181-198
  [22] Hagedoorn J, Lokshin B, Zobel A-K. Partner type diversity in alliance portfolios: Multiple dimensions, boundary conditions and firm innovation performance[J]. Journal of Management Studies,2018, 55(5): 809-836
  [23] Johnson M W, Christensen C M, Kagermann H. Reinventing your business model[J]. Harvard Business Review,2008, 86(12): 51-59
  [24] Kim S K, Min S. Business model innovation performance: When does adding a new business model benefit an incumbent?[J]. Strategic Entrepreneurship Journal,2015, 9(1): 34-57
  [25] Lee C, Lee K, Pennings J M. Internal capabilities, external networks, and performance: A study on technology-based ventures[J]. Strategic Management Journal,2001, 22(6-7): 615-640
  [26] Lumpkin G T, Dess G G. Linking two dimensions of entrepreneurial orientation to firm performance: The moderating role of environment and industry life cycle[J]. Journal of Business Venturing,2001, 16(5): 429-451
  [27] Meyer M H, Utterback J M. The product family and the dynamics of core capability[J]. Sloan Management Review,1993, 34(3): 29-47
  [28] Osterwalder A, Pigneur Y, Tucci C L. Clarifying business models: Origins, present, and future of the concept[J]. Communications of AIS,2005, 16: 1-25
  [29] Rezazadeh A, Carvalho A. A Guide to the concept and implementation of business model innovation: The 5V BM framework[J]. Organizational Dynamics,2020, 14: 100779
  [30] Schilke O. On the contingent value of dynamic capabilities for competitive advantage: The nonlinear moderating effect of environmental dynamism[J]. Strategic Management Journal,2014, 35(2): 179-203
  [31] Solaimani S, Heikkilä M, Bouwman H. Business model implementation within networked enterprises: A case study on a Finnish pharmaceutical project[J]. European Management Review,2018, 15(1): 79-96
  [32] Stål H I, Corvellec H. A decoupling perspective on circular business model implementation: Illustrations from Swedish apparel[J]. Journal of Cleaner Production,2018, 171: 630-643
  [33] Stam W, Arzlanian S, Elfring T. Social capital of entrepreneurs and small firm performance: A meta-analysis of contextual and methodological moderators[J]. Journal of Business Venturing,2014, 29(1): 152-173
  [34] Taran Y, Boer H, Lindgren P. A business model innovation typology[J]. Decision Sciences,2015, 46(2): 301-331
  [35] Viswanadham N. Performance analysis and design of competitive business models[J]. International Journal of Production Research,2018, 56(1-2): 983-999
  [36] Wirtz B W, Schilke O, Ullrich S. Strategic development of business models: Implications of the Web 2.0 for creating value on the internet[J]. Long Range Planning,2010, 43(2-3): 272-290
  [37] Zhao E Y, Ishihara M, Jennings P D. Strategic entrepreneurship’s dynamic tensions: Converging (diverging) effects of experience and networks on market entry timing and entrant performance[J]. Journal of Business Venturing,2020, 35(2): 105933
  [38] Zott C, Amit R. Business model design and the performance of entrepreneurial firms[J]. Organization Science,2007, 18(2): 181-199
  [39] Zott C, Amit R. Business model design: An activity system perspective[J]. Long Range Planning,2010, 43(2-3): 216-226